Cricket Betting Market Size, Share, Trend and Forecast
November 4, 2025
13 min read
The cricket betting market is going through a major transformation around the world. This change is driven by new technology, legal acceptance in many countries, and cricket’s growing popularity as both a sport and an entertainment industry.
In 2024, the global cricket betting market was valued at USD 14.45 billion and is expected to reach USD 36.24 billion by 2033, growing at a strong CAGR of 10.78% between 2026 and 2033.
India, being one of the biggest cricket-loving nations, plays a key role in this growth. With over 950 million internet users and fast-rising smartphone use, online betting in cricket has become more common than ever.
Both global and local betting platforms are investing in advanced technologies such as AI-powered odds systems, blockchain payments, and mobile-first apps to offer users a safer, faster, and more exciting betting experience.
Although there are still challenges such as unclear laws and cybersecurity issues, the cricket betting market in India and across the world is clearly moving toward a more regulated, transparent, and technology-driven future.
Source: Deepmarketinsights
India Cricket Betting Market Overview
India’s deep love for cricket has made it a natural center for betting activities related to the sport. The cricket betting market in India has grown rapidly since 2023, fueled by better mobile connectivity, the popularity of T20 leagues, and the rise of digital payment options like wallets and UPI.
Although betting is still governed by older laws such as the Public Gambling Act of 1867, the growth of both domestic and offshore online platforms has created a strong and evolving digital ecosystem.
Experts estimate that India contributes about 25 to 30 percent of the total global cricket betting activity. Indian bettors often prefer small, frequent wagers such as predicting total runs, top batters, or results on each ball. This shows a shift toward more data-driven and interactive engagement.
Betting platforms are responding by using AI-based analytics, tools that promote responsible gaming, and real-time dashboards designed to attract both new and experienced users.
With growing discussions about regulation and taxation, India is close to legalizing and organizing its betting industry. This could generate billions of dollars in revenue and create thousands of jobs across sectors such as fintech, data analytics, and gaming.
Market Dynamics of Cricket Betting in India
1. Key Drivers
- Digital Transformation: The fast growth of smartphones and affordable mobile data has made cricket online betting in India one of the fastest-growing parts of the entertainment industry. More people now use mobile apps and websites to place bets anytime, anywhere.
- Cricket Popularity: India’s deep passion for cricket keeps fans constantly engaged, especially during big tournaments like the IPL, ICC World Cup, and international series. This excitement drives more people to take part in online betting activities.
- Fintech Integration: Easy and secure payments through UPI and digital wallets have made it simple for users to deposit and withdraw money. This convenience helps more people trust and use online betting platforms.
- AI and Predictive Tools: Betting platforms use artificial intelligence to create real-time odds, study player performance, and detect fraud. These tools make betting more accurate, fair, and secure for users.
- Regulatory Modernization: Some state governments, such as Sikkim and Nagaland, have started working on digital gaming rules and policies. These steps are laying the foundation for clear and legal regulation of online betting in the future.
2. Challenges
- Regulatory Uncertainty: Different states in India have different rules for betting, which creates confusion for companies and users. The lack of a clear national policy makes it hard to ensure full compliance.
- Cybersecurity Threats: Online betting platforms face risks such as scams, phishing, and fraud. These threats can steal personal information and money, making it important to have strong security systems to protect users.
- Ethical Concerns: There are growing worries about gambling addiction and its social impact. Companies need to promote responsible betting by setting limits, offering self-exclusion options, and raising awareness.
- Illegal Market Dominance: A large part of cricket betting in India still happens through unregulated or illegal channels. This reduces government tax revenue and puts users at risk because such markets lack transparency and protection.
3. Opportunities
- Legalization Potential: If India introduces one clear national law for betting, it could open a huge legal market. This would bring in billions of dollars in tax revenue and make the industry safer and more organized.
- Women Bettor Segment: More women are watching cricket now, and they make up about 39 percent of the total audience. This growing group of female fans is a big opportunity for betting platforms to design safe and easy-to-use apps that appeal to them.
- Technological Innovation: New technologies such as blockchain for secure transactions, fun mobile betting apps with games, and virtual cricket tournaments are creating exciting new ways for fans to stay engaged and enjoy betting responsibly.
Regional and Legal Analysis
1. Regulatory Landscape
India’s laws around betting are still quite complex. Most states follow the old Public Gambling Act of 1867, but skill-based gaming is allowed under Article 19(1)(g) of the Indian Constitution. As more people move to online betting, it has become very important to have clear and updated laws.
Some states such as Sikkim and Nagaland allow licensed online gaming businesses to operate legally.
Tamil Nadu and Telangana have strict rules that ban real-money gaming apps.
Goa and Daman have land-based casinos, and their models could help shape future digital betting policies.
The central government is currently working on a national online gaming policy. This new framework may clearly separate games of chance from games of skill, helping to bring more structure and transparency to the betting industry.
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2. Regional Insights
Maharashtra and Delhi have the largest number of online cricket bettors, mainly because of better internet speed and higher smartphone usage.
In the southern states, more people are getting involved in fantasy cricket and live-score betting, showing growing interest in digital betting formats.
In rural India, many users take part through small, low-value bets on mobile apps, which shows that online betting is reaching a wider audience across the country.
As laws continue to develop, India’s betting market will become more organized, safer, and better regulated, creating a more trustworthy environment for all users.
Key Trends in the India Cricket Betting Market
- Shift Toward Mobile Platforms: More than 80 percent of users now place their bets using mobile apps. This shows how strongly India’s betting market is growing through smartphones and digital technology.
- Use of Live Data Feeds: Live or in-play betting depends a lot on real-time match data. Advanced systems called APIs help betting apps show up-to-the-second information like scores and player stats.
- Growth of Responsible Gaming Tools: Betting companies are adding tools that help users control how much they spend. These include spending limits, time alerts, and self-exclusion options to promote healthy betting habits.
- AI-Based Personalization: Artificial intelligence is helping platforms give users a more personalized experience by suggesting bets, markets, and odds based on their interests and past behavior.
- Cross-Platform Experience: Users now expect a smooth experience across all devices, including websites, mobile apps, and live streaming platforms. Overall, these trends show that technology and entertainment are coming together to change the way fans bet on cricket and enjoy the game.
Competitive Landscape of the India Cricket Betting Market
The Indian cricket betting market includes both large international companies and new local startups. Together, they are shaping a fast-growing and competitive industry.
- Flutter Entertainment (Betfair): This global leader is known for using artificial intelligence to set smart betting odds and promote responsible gaming.
- Entain plc (GVC Holdings): The company focuses on following legal rules and offering content that fits local languages and preferences.
- Bet365: A well-known brand recognized for high-quality live streaming and real-time betting features that attract millions of users.
- Betway: These companies are growing quickly by sponsoring popular T20 cricket leagues and tournaments.
- Local Startups: New Indian companies are entering the market by using UPI payments and offering apps in regional languages to connect with users in smaller cities and towns.
Partnerships between betting platforms and Cricket Live Streaming providers are becoming very important. They allow fans to watch matches live and place bets at the same time, creating a more exciting and engaging experience.
Report Coverage
| Attributes | Details |
|---|---|
| Attributes | Details |
| Study Period | 2023 – 2033 |
| Base Year | 2024 |
| Forecast Period | 2026 – 2033 |
| Historical Period | 2023 |
| Unit | Value |
| Key Companies Profiled | Flutter Entertainment, GVC Holdings, Bet365, William Hill, Kindred Group, Betsson AB, DraftKings, Pinnacle, Betway, Betfred, Bet-at-home.com, BetAmerica, BetVictor, Sports Interaction |
| Segments Covered | By Betting Type By Betting Platform By Betting Odds By Bet Placement Method By Bet Size By Geography |
| Regions Covered | North America, Europe, Asia Pacific (APAC), Latin America, Middle East & Africa (MEA) |
Consumer Insights in Cricket Betting
Research shows that most Indian bettors are men between 25 and 40 years old who are comfortable using digital platforms. They usually place bets for fun and excitement rather than just to earn money. This group enjoys the thrill of predicting match outcomes and engaging with the sport in a more interactive way.
However, new groups of users are also entering the cricket betting market in India. More women are becoming active bettors as their interest in cricket continues to grow, especially in women’s cricket. Safe payment methods and easy-to-use online platforms have made it more convenient for them to participate. Young users are another key segment; they are drawn to quick, exciting betting options such as T20 matches, where the action is fast and results come quickly.
At the same time, professional bettors are using advanced tools like Cricket Performance Analysis to make data-based decisions. Across all user groups, trust, transparency, and a simple user experience are the top priorities. Platforms that include Cricket Data and detailed Data and Stats in their dashboards make betting more engaging and help users make better decisions based on real-time information.
India Cricket Betting Market Segmentation
The Indian cricket betting market can be divided into four main parts: bet type, platform, odds format, and bet size.
Bet Type
Bets on match winners are the most common in India. However, player-based bets, such as predicting the top scorer or best bowler, are increasing rapidly. The rise in detailed player statistics and real-time data has made it easier for bettors to make informed choices and engage more deeply with each game.
Platform
Online betting platforms make up more than 70 % of the total cricket betting market in India. Mobile betting apps are growing rapidly, with over 20 % annual growth, as more users prefer quick, convenient, and secure betting experiences through their smartphones.
Odds Format
Live or in-play betting is becoming more popular than fixed odds in India. Bettors enjoy placing bets while the match is happening, especially during fast T20 games, because it offers real-time excitement and quick updates that make the experience more engaging.
Bet Size
Small-size bets are the most common in the Indian cricket betting market. Most users prefer placing micro-bets with small amounts instead of large wagers. This trend shows that cricket betting in India attracts a wide audience, allowing more people from different income groups to participate comfortably.
Technology and Innovation in Cricket Betting
Technology plays a very important role in the modern cricket betting industry. The market is moving from manual work to advanced systems that use data, automation, and smart predictions to make betting more accurate and enjoyable.
1. Artificial Intelligence and Machine Learning
Artificial Intelligence and Machine Learning are transforming the cricket betting market by making predictions more accurate and efficient. These technologies help create real-time odds, detect suspicious activities, and forecast match results. By using AI tools, betting platforms can offer faster, safer, and more reliable experiences for both users and operators, improving trust and engagement in online betting.
2. Blockchain and Digital Payments
Blockchain technology makes cricket betting transactions transparent, secure, and fast. It helps reduce fraud by keeping records on a public digital ledger that cannot be changed. With the support of digital and crypto payments, users can enjoy instant settlements across countries, making international betting safer and more convenient.
3. APIs and Data Integration
The use of Cricket Betting API systems allows betting platforms to connect live match data, player performance stats, and real-time odds directly into websites and mobile apps. This helps users get instant, accurate, and reliable information while placing their bets, making the overall cricket betting experience faster, smarter, and more engaging.
4. Augmented and Virtual Reality
Augmented and Virtual Reality are transforming the cricket betting experience by making it more engaging and realistic. Users can explore 3D stadium views, track live match visuals, and feel fully involved in the game from their screens. These immersive technologies increase excitement, interaction, and enjoyment, creating a more dynamic and lifelike betting environment for cricket fans.
5. Predictive Analytics and Smart Dashboards
Modern cricket betting platforms now use smart dashboards and AI tools to display live data, cricket prediction insights, and betting trends. These features help users make smarter and more confident decisions while placing bets. Overall, new technologies are making cricket betting more engaging for users and helping operators improve safety, fairness, and risk management.
India Cricket Betting Market Forecast (2025–2033)
Experts predict that India’s cricket betting revenue will grow by about 11% each year, which is faster than the global average. If current trends continue and proper regulations are introduced, the Indian market could be worth over USD 10 billion by 2033.
Main Growth Factors:
• Increasing use of the internet and smartphones across the country
• Growing acceptance of online gaming and potential tax benefits for the government
• Expansion of fantasy sports platforms that attract cricket fans
• Strong collaborations between betting operators and media companies
Main Challenges:
• Possible changes in laws in states with strict gambling rules
• Slower economic growth, which may reduce how much people spend on betting
• Rising cybersecurity threats that could affect user trust
Despite these challenges, the future looks positive. As India works toward clearer laws and safer digital systems, cricket betting is likely to become a well-organized, transparent, and tax-paying industry similar to successful markets in the UK and Australia.
Conclusion
The cricket market is much more than just a sport today. It has grown into a powerful digital economy that connects technology, entertainment, and finance. With the growth of mobile internet, digital payments, and increased government attention, India’s cricket betting industry is moving toward better organization and transparency.
There are still some challenges, such as unclear laws, cybersecurity risks, and concerns about gambling addiction. However, the progress toward a safe and well-regulated online betting environment is clear. The use of live streaming, real-time data, and advanced tools like cricket API free platforms is helping the industry grow in a balanced and sustainable way.
For both operators and investors, India offers a huge opportunity for future expansion. With the right mix of modern technology, fair regulations, and user protection, the cricket betting market can completely change how fans experience the game. Every ball, every match, and every moment of play could become an exciting opportunity for informed, responsible, and data-driven engagement.
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Frequently Asked Questions
As of 2024, the global cricket betting market is valued at around USD 14.45 billion and is expected to grow to USD 36.24 billion by 2033. This strong growth is driven by rising smartphone use, digital payments, and the popularity of online betting platforms.
Cricket holds a special place in Indian culture, and the rise of mobile apps and digital wallets has made cricket online betting India more accessible than ever. Fans enjoy the excitement of real-time betting during IPL and international matches, which keeps engagement levels high.
Modern technology such as AI, blockchain, and cricket api tools allow real-time data sharing, secure payments, and transparent odds generation. These innovations help create a safer, faster, and more engaging experience for users and operators.
Some key risks include cybersecurity threats, unclear regulations, and the potential for gambling addiction. Reputable operators address these challenges through responsible gaming measures, fraud detection systems, and secure payment channels.
The outlook is highly positive. With regulatory reform, digital transformation, and rising consumer trust, the cricket betting market in India could exceed USD 10 billion by 2033. The focus will likely remain on fair play, transparency, and responsible gaming to ensure sustainable growth.
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